Meta Tags
According to Wikipedia, Meta tags “are HTML elements used by web pages to provide information about the content of the page that users can use as a search engine spider-readable input.” The meta tag is what tells visitors what your page is about. Google also uses this snippet of text to give searchers more information when they enter in queries related to your site topic. Having a strong meta title gives you a great advantage since you’ll be able to show up for all the people who use different words or misspellings of your keywords.
You’ll stand out among people who use the same words in their meta tags. Meta keywords are what tells search engines what your page is about, but you shouldn’t overstuff them with keywords that don’t have anything to do with your site’s topic.
Meta Tags and Meta Description Explained
A Meta description is an HTML tag used to describe the content of a web page. This description will show up below the title and URL of your page as it appears in the search engine results. In order to remain visible within Google, your meta description should be kept somewhere between 140-160 characters. Since meta descriptions appear with your title and URL on the results pages, they have the power to help or hurt your results’ click through rates. Research has shown that having the keyword in the body of your content can boost both click-through rates and rankings. Meta descriptions are read by searchers, so it’s important to write a meta description that not only contains your target keyword(s), but also grabs their interest.
This means making sure you include a link to your website; if permitted, name-dropping related products or services on your site – doing this will show up as bold text in search engine results and will help make users more likely to choose you over someone who doesn’t mention what they do – plus getting creative with things like humor or quotations (both of which can increase engagement).
Meta descriptions aren’t required for every page on your website, but they are recommended for pages where:
1) you want to rank well in search engines, and 2) searchers are likely to visit the page directly (i.e., not via a link).
Meta descriptions act as an advertisement for your business or website – when users get frustrated with websites that don’t load quickly and fail to meet their expectations, they turn to meta descriptions for guidance.
Meta Keywords Meta Tag explained
Meta keywords are what tells search engines what your page is about, but you shouldn’t overstuff them with keywords that don’t have anything to do with your site’s topic. Meta keywords can be helpful for targeting multiple terms at once; if you’d like more information on this aspect of SEO, check out our free keyword research tool . According to SEO Chat , Meta keywords should be short and consist only of your target keyword(s) – Meta descriptions are read by searchers, so it’s important to write a meta description that not only contains your target keyword(s), but also grabs their interest. This means making sure you include a link to your website; if permitted, name-dropping related products or services on your site – doing this will show up as bold text in search engine results and will help make users more likely to choose you over someone who doesn’t mention what they do – plus getting creative with things like humor or quotations (both of which can increase engagement).
Meta descriptions aren’t required for every page on your website, but they are recommended for pages where:
1) you want to rank well in search engines, and
2) searchers are likely to visit the page directly (i.e., not via a link). Meta descriptions act as an advertisement for your business or website – when users get frustrated with websites that don’t load quickly and fail to meet their expectations, they turn to meta descriptions for guidance.
Meta tags play two roles in SEO:
1) Meta tag optimization is essential for on-page optimization; and 2) Meta tags are part of what search bots use to discern what information your web page should be delivering. Having multiple Meta keywords can help you target different terms at once; however, each Meta keyword has a limit of 255 characters so make sure you keep it concise. If you want more tips on how to include Meta keywords on your site, check out this article from Espire Learning.
Meta Robots Meta Tag explained
Meta Robots Meta Tags and the robots Meta tag are used to help search engines figure out where on your website you want them to crawl. The basic meta tags available to you include: <meta name=”robots” content=”index,follow”> : This allows a search engine bot to index your page for better ranking. If you remove this Meta robot tag, it will not be able to show up in the SERPs. <meta name=”robots” content=”noindex”> : Removing this Meta robot tag will prevent search bots from indexing your pages so they won’t appear in organic results of searches done by users. <meta name=”robots” content=”nofollow”> : You can use this Meta robots tag to prevent search engines from following your links, which is useful for sites that want to be included in the SERPs but don’t want other websites coming out of their site (which could lead them back to a different website entirely).
Meta Archives Meta Tag explained Meta
Meta archives Meta tags are used to control what gets archived when you’re doing searches on Google or Yahoo. Using these Meta archive Meta tags allows you to choose what gets indexed, so that nothing embarrassing accidentally appears in results (i.e., 404 pages, etc.). Not only can this help protect part of your website from being indexed by search bots, it can also up-rank what you want to appear in search engines. Meta archive Meta tags are used for more than just controlling what gets archived when users perform a search on Google or Yahoo – they’re also used to help with your site’s internal linking structure. When Meta archives Meta tags are implemented correctly, they can actually boost your rankings because the crawler understands that (through the use of Meta archives Meta tags) you meant for it to stay on the page instead of moving onto another one.
Archives Meta tag allow you to control which pages that search engine bots crawl and index. If you’re noticing that some of your posts aren’t showing up in the SERPs, this Meta Meta archive Meta Tag might be what’s preventing them from doing so. There are several Meta archives Meta tag types:
<meta name=”robots” content=”noindex,follow”> : This prevents search engines from keeping a record of what URL is on your page but still allows them to follow links on specific parts of your site (in other words, they’ll only have records of what those specific URLs look like without any record of where they lead). <meta name=”robots” content=”nofollow”> : This Meta archives Meta tag
Meta Language Meta Tag explained
Meta language Meta tags are used to tell search engines what language your web pages are written in. This isn’t as important if you only have English-only sites, but many other languages must be specified with meta language Meta tags so that search engines know what language you’re translating your web pages to. Some Meta language Meta tags include:
<meta http-equiv=”Content-Language” content=”en”> : This Meta language Meta tag tells users that the page is in English. <meta name=”language” content= “es”> : This Meta language Meta tag tells users that the page is in Spanish. <meta name=”language”
Meta Content Type Meta Tag explained
Meta Content Type Meta tags are used to determine what type of media your site uses for showing images and videos, among other things. When it comes to meta description length of a webpage, one of the most important parts of this meta description is the meta content type Meta tag, which describes how the page responds to different types of requests. Meta content type Meta tags include:
Code: <meta http-equiv=”Content-Type” content=”text/html; charset=UTF-8″> Meta
Meta tags are used to control what type of content is on a page and how that information should be displayed. Meta Meta content Meta tags can tell search engines if your page is an html, image, pdf, flash, email attachment or other file type. Meta Meta content Meta tags can also be used to help search engines determine the character encoding of your web pages so that they know what symbols they need to translate into different languages. The most common Meta Meta tag for the encoding is:
<meta http-equiv=”Content-Type” content=”text/html; charset=utf-8″> : This tells Google searches that your site has HTML (text) in it, the language setting (English), and it’s using a UTF-8 character encoding. Meta Meta tags Meta Meta tags should be placed in the <head> section of your site’s HTML
Meta Snippet Meta Tag explained
Meta snippets Meta tags are used to help with search engine result pages (SERPS) and can affect how your website appears on those pages, as well as what other information about you is listed in the SERP beside your webpage listing. Meta snippet Meta tags are meant to give more information about specific webpages and get that additional content indexed by search engines so they can display it for users when relevant results show up. The most common Meta snippet Meta tag is:
<meta name=”description” content=”A meta description is an HTML tag used to describe the content of a web page. This description will show up Meta snippet Meta Meta Meta Meta Meta Meta Meta Meta Meta Meta Meta meta description length will show up below the title and URL of your page as it appears in the search engine results.”> : This tells users what your website is about, gives them an understanding of what your webpages are about, and makes sure that Google knows what to display for those who click through to your site.
What is META Tag?
Meta tags are bits of code placed within the <head> section of a webpage’s code. Webmasters use these tags to control how content such as titles should be displayed in search engines and browsers. There are many different types of meta tags with numerous uses; some are used for search engine optimization, others are used to display specific content on a page. Meta Meta tags Meta Meta Meta Meta Meta Meta Meta Meta Meta meta description length should be kept under 156 characters so they fit properly in the SERPs and Google will include them as is in their listing. The exception to this is meta keywords, which can be longer than 1600 characters.
Meta Tag: What it looks like: <meta name=”keywords” content=”Google, search engine optimization”> <meta http-equiv=”Content-Type” content=”text/html; charset=UTF-8″>
Meta Description Length Search Engine Optimization Tips
Meta description length is a major influence in search engine optimization (SEO), but also may be difficult to get right. When you write meta descriptions for your website pages, the words you use matter because they can both affect how much traffic those pages get, as well as how users interact with them once they do visit them. This infographic gives tips on what meta description length means and how it affects SEO . It shows examples of meta descriptions from popular websites, analyzes their effectiveness based on click-through rates and explains why it’s important that your site’s meta description match the content of the page.
Check out our SEO Services for more information.
Meta Description Length Strategies
When you create a website, it is important to think about what will appear in search engines and how the words on your site are going to be used by people looking for information online. Use our infographic and meta apporach to learn best practices for writing meta descriptions designed to draw users in, not send them away. Reach out to atlanat@montfichet.com or call 949-333-7200 to access our infographic and meta apporach for at no addtional cost. You also can follow these tips on how meta description length affect SEO so that you get real results from your efforts.
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This article is written by The Trusted Automation Advisory team, provides advisory services for leaders worldwide. If you have any questions, you can contact us via email at inquire@thetrustedautomation.com, from their website at https://thetrustedautomation.com, or phone at (949) 333-7200.
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